2020 Insights from Alliant’s Digital Team

Insights

Addressable TV, politics, pricing and more

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The Winding Road of Unique IDs

Insights

To deliver consistent consumer experiences, unique identifiers are key

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[Sneak Peek] 5 Data Habits of Successful Consumer Marketers

Insights

Sneak Peek at Habit Number 3: Your first party data is just the beginning.

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Creating a Marketing Segmentation Strategy That Drives Results for Nonprofits

Insights

With often limited budgets and the obligation to use donor money as efficiently as possible,…

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