Alliant Blog

Turn to Alliant for frequent posts on the latest best practices, industry news, how-to insight, and more.

Alliant's New Look

Company News

Alliant – The Audience Company

To celebrate Alliant’s new look and the official start of summer,…

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Benefits and Challenges on the Road to Peace of Mind

Compliance, Insights

Note: This is the third part in a series of blog posts Alliant will publish on its experiences…
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Keep Your Negative Option Approach Positive

Insights, Subscription Marketing

For most experienced marketers negative option contracts are nothing new.

Traditionally the…

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Which Data Security Standards are Right for Your Organization?

Insights

Just a few years ago the only companies that took the initiative to prove their cybersecurity…

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New Season, New Growth

Company News

Spring brings eight new team members to Alliant

As a new season begins, we are thrilled to…

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The Journey to SOC 2: Data Security Lessons and Benefits

Compliance, Insights

A New Link in the Secure Data Supply Chain

Note: This is the first in a series of blog posts…

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The 8 Questions Media Buyers Should Ask Every Data Provider

Insights

Smart buyers know digital audience data can make a big impact on the performance of a campaign.…

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The Video Game Industry Levels Up, Once Again

Insights

The numbers are incredible. According to The NPD Group, U.S. consumers spent $9.1 billion on…

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What the aging US veteran population means for military fundraising

Insights

The numbers are poignantly real. Just in the last few years, the total number of WWII veterans…

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[VIDEO] Subscriber Loyalty Starts with the Right Data Strategy

Insights

Building long-term subscribers is all about acquiring the right subscribers — and delivering…

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