Insights Strategy Data Cooperative
Lately, we’ve been hearing this question a lot: “Is a data coop like a clean room?” For marketers and those on the programmatic or TV side of the house, they may not have had previous...
Continue ReadingAlliant’s data cooperative is a unique and secure Member database powered by 500+ brands and product lines that uses rich transactional data combined with demographic and lifestyle data sources to create a comprehensive view of consumer behavior.
Harness the potential of first party data across channels
Be indispensable to your clients
Deliver superior targeting to today’s media buyers
Accelerate strategic value for customers
Powering the future of TV Advertising
A strategic roadmap to maximize direct mail performance, partnerships and innovation within omnichannel marketing efforts. Register Now
For over more than two decades, Alliant has helped evolve and innovate the compliant use of data to drive marketing performance for leading brands and their partners.
Learn MoreExplore how Alliants systems, processes and people are committed to a culture and practice of ethical and compliant data use.
Data GovernanceInsights Strategy Data Cooperative
Lately, we’ve been hearing this question a lot: “Is a data coop like a clean room?” For marketers and those on the programmatic or TV side of the house, they may not have had previous...
Continue ReadingInsights Strategy Data Cooperative
Up until very recently, more than half of marketers did not believe that Google would deprecate the third-party cookie in Chrome. But here we are: The time is upon us. The long-foretold...
Continue ReadingInsights Strategy Data Enrichment Data Cooperative
Donna Hamilton, Alliant’s Chief Innovation Officer joins Vincent Pietrafesa, the Vice President of B2B Product at Stirista on the popular The Marketing Stir Podcast. On this episode, listen...
Continue ReadingMarketers work across many sources and disciplines of data. After all, data is truly a space full of possibilities, and partners. As marketers are tasked to lead the charges on big...
Continue ReadingAlliant provides brands and their partners with innovative data solutions that improve marketing performance for profitable growth.
Submit a Comment