Measuring Data Quality with Truthset

Two "New" Impactful Channels that Deliver Growth for DTC Marketers

How to Justify Spending on Direct Mail Optimization

4 Quick Tips to Guarantee Programmatic Audience Optimization Success

5 Reasons to Maintain a Human Element in Marketing Data Activation

Topic: Technology

Company News Insights Modeling & Analytics Technology

Revolutionizing Marketing Campaigns with AI

By SAS on January 21, 2020

First published by SAS

Company News Compliance Programmatic Addressable TV Technology

Alliant Earns LiveRamp’s Elite Partner Badge

By Chris Morse on August 27, 2019

Alliant is proud to have been named a LiveRamp Elite Partner among the 500+ companies that partner with LiveRamp! This partner program serves as a trusted resource for brands seeking...

Company News Modeling & Analytics Technology

The Need for Speed

By Malcolm Houtz on August 15, 2019

Driven by Alliant's own machine learning experience, our Data Science team has found ample opportunity to create efficiencies in custom model development. Alliant recently upgraded its...

Alliant provides consumer marketers with innovative, data-driven audience optimization solutions that deliver marketing insight for profitable growth.