Measuring Data Quality with Truthset

Two "New" Impactful Channels that Deliver Growth for DTC Marketers

How to Justify Spending on Direct Mail Optimization

4 Quick Tips to Guarantee Programmatic Audience Optimization Success

5 Reasons to Maintain a Human Element in Marketing Data Activation

Alliant provides consumer marketers with innovative, data-driven audience optimization solutions that deliver marketing insight for profitable growth.

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Measuring Data Quality with Truthset

Two "New" Impactful Channels that Deliver Growth for DTC Marketers

How to Justify Spending on Direct Mail Optimization

4 Quick Tips to Guarantee Programmatic Audience Optimization Success

5 Reasons to Maintain a Human Element in Marketing Data Activation

A Quick Guide to Look-alike Modeling

Ensemble Methods: Combining Machine-Learning Models for Improved Marketing Performance

Alliant Achieves IAB Tech Lab Certification for Data Transparency

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