Insights Modeling & Analytics Strategy
In recent years, several events have prompted the marketing industry to reevaluate how machine learning and AI impact our society. Many conversations have centered around diversity and...
Continue ReadingInsights Modeling & Analytics Strategy
In recent years, several events have prompted the marketing industry to reevaluate how machine learning and AI impact our society. Many conversations have centered around diversity and...
Continue ReadingWith the prevalence of custom audience tools in just about every platform, most marketers have at least some experience with modeling. It’s easier than ever to upload a list and find a...
Continue ReadingInsights Modeling & Analytics Programmatic Strategy
Last Updated: September 2021 Selecting the right approach can deliver a clearer understanding of your audience and more flexibility. Look-alike modeling has become an efficient go-to...
Continue ReadingAlliant provides consumer marketers with innovative, data-driven audience optimization solutions that deliver marketing insight for profitable growth.
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