Company News Insights Industry News
Over the course of 2020 and into 2021, the Alliant team has continually monitored the impact of the pandemic on our Member community. The trends specific to the Food & Beverage vertical,...
Continue ReadingAlliant’s data cooperative is a unique and secure Member database powered by 500+ brands and product lines that uses rich transactional data combined with demographic and lifestyle data sources to create a comprehensive view of consumer behavior.
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Data GovernanceCompany News Insights Industry News
Over the course of 2020 and into 2021, the Alliant team has continually monitored the impact of the pandemic on our Member community. The trends specific to the Food & Beverage vertical,...
Continue ReadingInsights Strategy Direct Mail Data Enrichment
Quite the contradictory title if I do say so myself. But very true, especially for multichannel retailers. The negative behaviors of customers, whether returning products, cancelling...
Continue ReadingThe numbers are incredible. According to The NPD Group,U.S. consumers spent $9.1 billionon gaming in the third quarter of 2018, for an increase of 24% year-over-year! Sure, Fortnite is a...
Continue ReadingInsights Subscription Marketing
Blue Apron announced on Thursday that it lost 200,000 customers in Q2’18 compared to the same time period in 2017. Ouch!
Continue ReadingInsights Modeling & Analytics Strategy
We’ve all been there. You dig deep into your customer files. You develop insight into their purchase histories, their interests, their demographics, even their channel preferences. Maybe...
Continue ReadingAlliant provides brands and their partners with innovative data solutions that improve marketing performance for profitable growth.
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