Insights Subscription Marketing Strategy
An interview with subscription marketing expert and Alliant CEO, JoAnne Monfradi Dunn. I recently joined the Alliant team as a Marketing Coordinator and sitting down with, Alliant...
Continue ReadingAlliant’s data cooperative is a unique and secure Member database powered by 500+ brands and product lines that uses rich transactional data combined with demographic and lifestyle data sources to create a comprehensive view of consumer behavior.
Harness the potential of first party data across channels
Be indispensable to your clients
Deliver superior targeting to today’s media buyers
Accelerate strategic value for customers
Powering the future of TV Advertising
This webinar will serve as a guide on how to increase your overall direct mail efforts, volume, and performance
For over more than two decades, Alliant has helped evolve and innovate the compliant use of data to drive marketing performance for leading brands and their partners.
Learn MoreExplore how Alliants systems, processes and people are committed to a culture and practice of ethical and compliant data use.
Data GovernanceInsights Subscription Marketing Strategy
An interview with subscription marketing expert and Alliant CEO, JoAnne Monfradi Dunn. I recently joined the Alliant team as a Marketing Coordinator and sitting down with, Alliant...
Continue ReadingInsights Events Industry News Strategy
On March 2nd, with a full container of disinfectant wipes in my carry-on, I boarded a flight to attend the ANA’s Masters of Data and Technology Conference. COVID-19 was starting to spread...
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First published by SAS
Continue ReadingSneak Peek at Habit Number 3: Your first party data is just the beginning.
Continue ReadingAlliant sponsored last week’s IAB’s Direct Brand Summit in New York and gained new insights from top brands and advertisers. Between the presentation of IAB’s Founders Benchmark Study and...
Continue ReadingJoin us at the leading brand conference in NYC! Heading IAB’s Direct Brand Summit next week? The Alliant team will be in attendance and is proud to be an event sponsor! Make the most of...
Continue Reading4 Tips to Make the Most of Your Time in Miami With fall in full swing, there’s no better way to get another taste of summer than a trip to South Florida. Luckily, the Alliant team is...
Continue ReadingSpring is in the air and with the arrival of warmer weather retailers traditionally look forward to a boost in traffic to their brick-and-mortar stores. However, with accelerating changes...
Continue ReadingCreating a positive user experience is key to any successful campaign. So, it should come as no surprise that consumers have turned to ad blockers to combat the negative impacts of digital...
Continue ReadingAlliant is pleased to announce the release of 199 new digital audiences, now available in all major ad-tech platforms. These segments blend a unique source of transactional, auto, social,...
Continue ReadingAlliant provides brands and their partners with innovative data solutions that improve marketing performance for profitable growth.
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