Company News Insights Modeling & Analytics Technology

First published by SAS

Insights Subscription Marketing Modeling & Analytics Strategy

As a modern marketer, there are more sources than ever for lead acquisition – social media, programmatic, affiliate and influencer marketing being just a few. You may be swimming in new...

Insights Consumer Spend Seasonal Audiences

The busiest spending season has come to a close, and consumers now have their sights set on starting the New Year off right. For many, this means setting new goals to aspire towards in the...

Insights Industry News Programmatic Advanced TV

Addressable TV, politics, pricing and more

Insights

Sneak Peek at Habit Number 3: Your first party data is just the beginning.

Insights Nonprofit Strategy

With often limited budgets and the obligation to use donor money as efficiently as possible, nonprofit marketers have immense pressure to drive the right marketing strategy. An ...

Insights Events Industry News

Alliant sponsored last week’s IAB’s Direct Brand Summit in New York and gained new insights from top brands and advertisers. Between the presentation of IAB’s Founders Benchmark Study and...

Insights Events

Join us at the leading brand conference in NYC! Heading IAB’s Direct Brand Summit next week? The Alliant team will be in attendance and is proud to be an event sponsor! Make the most of...

Compliance Strategy

There are only two short months before the California Consumer Privacy Act goes into effect. Alliant prides itself on being “compliant by design,” a value that we have upheld since...

Insights Events Subscription Marketing

Alliant’s subscription strategists have returned from SUBTA’s Recur in Chicago with new insights on the booming subscription economy. Alliant has a rich history of working with top...